Give employees insights into the feedback
Measuring customer satisfaction is one thing. But in cases where you have received positive feedback, it would be nice for your employees to know this. This is also applicable when improvements have been suggested in the feedback. By providing the respective employee with an insight into the customer satisfaction survey you can show them what kind of effect their actions have. Informing employees about the opinions of the customers will also help to motivate them and ensure that you can immediately take improvement actions. Measuring, analysing and improving − that’s Gentle!